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Schrödinger’s Meerkat

03/30/2015

TechCrunch

We humans are mostly boring. Our daily activity, unless carefully curated by the entertainment complex, is mundane and few people outside of our immediate family and circle of friends care about us. It is into this cold, dark world that Meerkat was born.

A “massive” hit at SXSW, the app allows us to stream live video to folks who follow us on Twitter. When you initiate a stream your followers find out about it and they can watch every fumbled phone drop and every odd angle until you quit out or they quit out. One video I saw featured Jim Gaffigan and Adam Goldberg trying to figure the app out. It consisted mostly of shots of Gaffigan’s forehead and beard, transmitted live to about two hundred people, myself included.

We humans are not good at being spontaneously amazing. While there are times when unedited video is important – in the…

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